Quality Magazine

Nissan North America Sales Increase 14.6% in July

August 3, 2010

FRANKLIN, TN-Nissan North America Inc. (NNA) reported July sales of 82,337 units versus 71,847 units a year earlier, an increase of 14.6% compared with July 2009. Nissan Division sales rose 12.1% for the month, while sales of Infiniti vehicles were 37.6% higher than a year before.

Nissan Highlights

  • Nissan vehicles posted sales of 72,573 units in July compared with 64,751 units sold in July the previous year, a 12.% increase.

  • July marks the Nissan division's tenth consecutive month with a year-over-year sales increase.

  • The Rogue crossover recorded its best ever monthly sales of 10,963 in July, a 61.9% increase over the prior year. The Murano crossover experienced a 58% monthly increase on sales of 5,462 units.

  • Sales of Nissan's trucks and SUVs, including the Titan, Armada, Xterra, Pathfinder and Frontier, grew by double digits.

    "The Nissan Rogue continues to set new sales records with its best month since launch and has established us as a serious player in the small crossover market," said Al Castignetti, vice president and general manager, Nissan Division. "In fact, all of Nissan's crossovers, trucks and SUVs showed substantial gains over last July."

    Infiniti Highlights

  • Infiniti sales for July were 9,764 units, up 37.6% from the 7,096 units sold in the same month a year earlier.

  • The all-new, second-generation QX56 full-size performance luxury SUV is off to a strong start in its first full month of sales, with 1,319 units sold last month, a 138.5% increase over the prior year.

  • Sales of the 2011 Infiniti M luxury sedan continue to grow, up 75.9% over last July

  • The G sedan saw sales of 4,135 units, up 37.1% over the prior year, marking the best-ever July sales for Infiniti's top-selling model.

    "Infiniti's sales momentum continues to build, thanks to the all-new M and QX, as well as the refreshed G lineup," said Ben Poore, vice president, Infiniti Business Unit. "Luxury buyers continue to recognize Infiniti's combination of outstanding performance and design throughout our showroom."