Once upon a time in the land of Productivity there lived a wise King. The King told his subjects, "If you make your products well, you will sell plenty and prosper." However, deep within the castle there was unrest. The King's inspectors did not believe that the people heeded the King's simple advice. So pushing aside their microscopes and measuring tools they set about to create a set of rules to ensure the quality of the Kingdom's products. They claimed it was not a revolution, but an evolution. Their cry became, "Say what you do; do what you say." They called themselves the Interested Sons of the Order, or ISO.