Industry Headlines

Manufacturing Day Survey Illustrates Urgency Of Engaging Generation Y In Manufacturing Careers

September 30, 2013
/ Print / Reprints /
/ Text Size+
New York, NY — Capturing the hearts and minds of new generations of talent is a goal of national Manufacturing Day.®’s sixth annual Industry Market Barometer (IMB) survey of American manufacturers shows a strong positive outlook for the 1,200 respondents, whose companies are growing, exploiting new technologies, and innovating for an even brighter future. But the IMB also surfaces a startling lack of urgency among companies when it comes to bringing in fresh talent. This threatens to stall an economic stalwart that contributed about $1.9 trillion to the U.S. gross domestic product in 2012.

The respondents to this year’s IMB mirror today’s manufacturing workforce, which is heavily populated by workers who are 45 and older. With Generation Y, age 18-32, projected to make up 75 percent of the workforce by 2025, manufacturers need a collective “succession plan” to recruit them, and tap into their brainpower now. Yet, eight out of ten respondents report that this generation represents a small fraction of their employee base, and most don’t see that changing soon. Adding to the challenge is that three out of four IMB respondents, 73 percent, say negative perceptions are deterring young people from joining forces with them.

In short, manufacturing’s biological clock is silently ticking away. Yet, job openings abound for engineers, skilled trade workers, production managers, and sales and marketing professionals at manufacturing companies. These are opportunities for professionals wanting to use and even shape the latest technologies in everything from additive manufacturing to lean systems.

As a proud Endorser of Manufacturing Day, is pleased to share more details, and to put journalists in touch with manufacturers who are innovating to tackle these issues. To download a free copy of the IMB report, please go to

Did you enjoy this article? Click here to subscribe to Quality Magazine. 

You must login or register in order to post a comment.




 In honor of World Quality Month, we spoke to James Rooney, ASQ Past Chairman of the Board of Directors 2013, for his take on quality around the world.
For more information, read the ASQ Speaking of Quality column.
More Podcasts

Quality Magazine


2014 September

Check out the September 2014 edition of Quality Magazine for features!

Table Of Contents Subscribe

The Skills Gap

What is the key to solving the so-called skills gap in the quality industry?
View Results Poll Archive

Clear Seas Research

qcast_ClearSeas_logo.gifWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.



facebook_40.png twitter_40px.png  youtube_40px.pnglinkedin_40px.png