What is the true measure of quality? Is it enough for a manufacturer to have all the statistics, measurements and analysis to convince a customer that his is a “quality” product? If there is no objective quality data, the best marketing department in the world will not convince a customer to buy a product. That said, quality is also often defined by small perceptions from actual use of the product.
A recently rented car brought home the seriousness of my habit of slamming car doors. Economy, midsize, full size, SUVs and trucks. I am an equal opportunity slammer. As I closed the door on this rental, I thought the door was going to come off its hinges.