Articles by Earl Balthazar

Color is just one of the many aspects of an effective quality control program that needs to be strategically managed to ensure accurate and consistent end products. However, color can be surprisingly challenging to get right.

Uniformity has long been associated with quality perception, and color can be one of the most striking visual giveaways if products are inconsistent. As a result, consumers are more likely to associate these color flaws with inferior, low-quality products or brands.