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Sonotron NDT Recognized by Frost & Sullivan

August 11, 2009
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MOUNTAIN VIEW, CA-Based on its recent analysis of the nondestructive testing (NDT) equipment market, Frost & Sullivan recognizes Sonotron NDT with the 2009 Global Frost & Sullivan Award for Product Line Strategy of the Year, for its line of NDT equipment. Sonotron NDT's ability to provide cost-efficient, high-quality products that integrate the industry's latest standards and technologies has cemented its position as an innovative solution provider in the NDT equipment market, says Frost & Sullivan.

Frost & Sullivan says that Sonotron NDT focuses on its core strengths-superior performance, continuous innovation and commitment to product development. The Sonotron NDT product line includes equipment to meet the demands of diverse target markets. Today, the product line comprises 10 standard products from simple high-end flaw detectors to complicated automated testing systems. Through 2007 and 2008 Sonotron NDT added seven new products to its portfolio; the most sophisticated of them are ISONIC PA AUT, ISONIC AUT 16/32, ISONIC 2009 UPA Scope, ISONIC 2008, and ISONIC 2006.

"The NDT market is a highly mature and fiercely competitive market, dominated by world-class manufacturers," says Frost & Sullivan Research Analyst Vijay Mathew. "Though a relatively young company, Sonotron NDT has built a reputation for superior technological expertise through continuous innovation."

The key features associated with all of Sonotron NDT's instruments include an intuitive user interface and real-time imaging with 100% raw data recording, flexible client-server programmed architecture that provides fast implementation of non-typical inspection tasks specified by customers, says Frost & Sullivan. Another feature is a modern communication protocol that allows control by remote PC through LAN or the Internet. This enables one person to control multiple inspections from an office, for trouble shooting or real time second opinion, without any limitation on distance.

Overall, Sonotron NDT has consistently expanded its product portfolio through continuous investment in research and development (R&D), says Frost & Sullivan. Its excellent capabilities to respond to customer needs, striving to offer them the best solution at the right price and in a timely manner, is the direct result of its commitment to R&D. In 2007, the company invested close to 20% of its overall revenue in R&D. The company's R&D budgets are based on long-term development programs.

"Despite the global financial crisis, Sonotron NDT continues to invest in R&D to enhance its existing product line and develop new products that incorporate appropriate features and functionality, so as to remain competitive with respect to technology, price and performance," says Mathew. "Unlike other companies that utilize trades shows and exhibitions to develop stronger ties with customers and understand their immediate needs, Sonotron NDT goes a step further, regularly sending representatives to customer sites to carry out inspection demonstrations on their samples and in their real working conditions."

Each year, Frost & Sullivan presents this award to the company that has demonstrated the most insight into the needs and product demands of its customers. The recipient company has optimized its product line by leveraging products with the various price, performance and feature points required by one or more market segments.

Frost & Sullivan's Best Practices Awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis, and extensive secondary research in order to identify best practices in the industry.

For more information, visit www.frost.com and www.sonotronndt.com.

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