TaylorMade (Carlsbad, CA), a golf club manufacturer, needed to update its display system. The display system had to be overhauled quickly so it would be ready for a national sales campaign, which was to be launched in conjunction with a sales meeting and industry show. To accomplish this, the company contacted Anaheim, CA-based Craftech, a custom plastic injection molding company. Craftech was given eight weeks to update the design of the holder and produce production injection-mold tooling.