The Association for Advancing Automation (A3) is hosting its annual A3 Business Forum, taking place January 13-15, 2020, in Orlando, Florida. With more than 650 global automation executives scheduled to attend, the A3 Business Forum is the world’s leading networking event for robotics, vision, imaging, motion control, and motor professionals.

Executives discuss innovations, analyze how to apply automation breakthroughs, share common challenges and develop strategies to overcome them through discussions on automation, robotics, economics, business transformation, and sales.

Keynotes from a wide variety of experts are featured across all three days of the conference, including ITR Economics analyst Alan Beaulieu and U.S. Astronaut and Retired U.S. Navy Captain Scott Kelly. The six featured speakers are:

Planning with Optimism
Alan Beaulieu, ITR Economics
Presidential politics are fascinating and we will be exploring the likely impact, if any, on the near-term economy and what those politics will do to our forecast and to your world. Our job will be to determine the best course of action for the most important part of the economy – you and your business. We will discuss the sectors of the economy that will provide the best opportunities in 2022 and into 2023. We will also consider your 3,5, and 7-year planning and talk about the 2020s and how you should prepare for them.

The Trust Edge
David Horsager, Trust Edge Leadership Institute
Through David’s industry-leading research The Trust Outlook™ and firsthand experience working with the world’s highest-performing organizations, David reveals how top leaders and organizations drive business results to become the most trusted in their industry.

Everyday Innovation
Josh Linkner, 5x Tech Entrepreneur, Author, Speaker, Change Agent
In this inspiring, thought-provoking address, tech entrepreneur and New York Times bestselling author Josh Linkner dispels the myths around innovation, offering five actionable steps you can take to make innovation a daily habit. In doing so, he demonstrates how innovation can be an accessible, everyday part of your business.

Robots, AI, and the World of Tomorrow
Byron Reese
In this new talk prepared just for the Association for Advancing Automation, Byron Reese will explore the future that technology will soon bring about. Decidedly optimistic, Reese paints the picture of a world in which data gathered by sensors powers artificial intelligence to improve the lives of everyone on the planet.

The Sky is Not The Limit: Lessons From A Year In Space
Captain Scott Kelly, Retired Astronaut and U.S. Navy Captain
With a journey that exemplifies the power and resilience of the human spirit, from U.S. Navy fighter pilot to record-holding astronaut, Kelly reveals the choices and life events that paved his way. An American hero whose contribution to humanity is as far-reaching as his epic story, Kelly reflects on his journey with his trademark candor, humor, and humility. From the leadership and teamwork required in such demanding conditions to the long-term deprivation from loved ones and Planet Earth itself, Kelly delivers a true one-of-a-kind experience.

2020 Automation Market Update
Alex Shikany, Association for Advancing Automation
As we move into a new year, it’s important for you to understand what is happening in automation markets across the world. By coupling first-hand data collected by A3’s daughter associations with macroeconomic indicators, Alex will use statistical trends to paint a picture of the year to come in the global automation market.

The final keynote address will be a roundtable discussion, The Future of Automation. Moderated by Robert Huschka, Association for Advancing Automation, the roundtable features four panelists: Raj Batra, Siemens USA; Jon Battles, Amazon; Bob Hosler, Keyence; and Matt Vasey, Microsoft. These four automation industry leaders will discuss what we can expect in the next decade – and how we can prepare to take advantage of these new opportunities.

A3 also hosts technical breakout sessions at the event, featuring industry experts from UPS, ARM Institute, and other leading vendors and analysts.

There are two rounds of breakouts. First, the AIA breakout features Ronald Mueller, Vision Markets GmbH, on the topic Shadows, Speckles, Glare – The State of the Art of High Dynamic Range Imaging. The RIA breakout will review survey results with Remy Glaisner, IDC, moderating: The Survey Results Are In! Adoption of Industrial Robots in North America, with panelists Gregory C. Brown II, UPS; David Peacock, Hytrol Conveyor Co., Inc.; and Curtis Richardson, Spirit AeroSystems. The MCMA Breakout covers U.S. Global Trade and Automation from Robert Casanova, U.S. International Trade Commission (USITC).

In the second set of breakout sessions, the AIA breakout Does size matter? Perception challenges for autonomous vehicles large and small will be presented by Leo Baldwin from Amazon. There will be a roundtable discussion during the second RIA breakout, titled Advancing Robotics Technology in Manufacturing: A Deeper Dive. Panelists include Allen Bancroft, RE2 Robotics, Inc.; Arnie Kravitz, Advanced Robotics for Manufacturing (ARM) Institute; and Ted Rozier, Festo Didactic. It will be moderated by Suzy Teele, Advanced Robotics for Manufacturing (ARM) Institute. The MCMA breakout will be presented by Chris Laudando, Stout – The Agtech Company called Changing the Perception of Archaic Industry.

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