Quality Magazine logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Quality Magazine logo
  • NEWS
  • PRODUCTS
    • FEATURED PRODUCTS
    • SUBMIT YOUR PRODUCT
  • CHANNELS
    • AUTOMATION
    • MANAGEMENT
    • MEASUREMENT
    • NDT
    • QUALITY 101
    • SOFTWARE
    • TEST & INSPECTION
    • VISION & SENSORS
  • MARKETS
    • AEROSPACE
    • AUTOMOTIVE
    • ENERGY
    • GREEN MANUFACTURING
    • MEDICAL
  • MEDIA
    • A WORD ON QUALITY PUZZLE
    • EBOOK
    • PODCASTS
    • VIDEOS
    • WEBINARS
  • EVENTS
    • EVENT CALENDAR
    • IMTS
  • DIRECTORIES
    • BUYERS GUIDE >
      • Supplier Insights
    • NDT SOURCEBOOK
    • VISION & SENSORS
    • TAKE A TOUR
  • INFOCENTERS
    • Digital Quality Management Systems
    • NEXT GENERATION SPC & QUALITY ANALYTICS
  • AWARDS
    • ROOKIE OF THE YEAR
    • PLANT OF THE YEAR
    • PROFESSIONAL OF THE YEAR
  • MORE
    • Expert Columns
    • NEWSLETTERS
    • QUALITY STORE
    • INDUSTRY LINKS
    • SPONSOR INSIGHTS
  • EMAG
    • eMAGAZINE
    • ARCHIVES
    • CONTACT
    • ADVERTISE
  • SIGN UP!
Quality News

BorgWarner Expects $1.8 Billion of New Business

November 11, 2009

AUBURN HILLS, MI-BorgWarner Inc. announced $1.8 billion of expected net new powertrain business for 2010 through 2012, driving a growth rate that exceeds the overall auto industry. Increasing demand for the company's efficient and environmentally friendly technologies, such as gasoline and diesel turbochargers and dual-clutch transmissions, has validated BorgWarner's strategic focus on advanced technologies that reduce emissions, increase fuel economy and improve performance. Over the three-year period, BorgWarner expects to launch 80% of its new programs in Asia and Europe.

"Despite the historic change in the automotive industry over the last eighteen months, the emphasis on lowering emissions and improving fuel economy has remained constant," said Timothy M. Manganello, chairman and chief executive officer. "While the contraction in the industry has reset global market volume expectations, our portfolio of powertrain technologies continues to drive industry-leading growth."

BorgWarner's engine and drivetrain technologies are designed for a variety of powertrains, from gasoline and clean diesel engines to hybrid- and all electric-powered vehicles. Of BorgWarner's total new business, 80% is anticipated from engine-related products such as turbochargers, ignition systems, emissions products, engine timing systems, variable cam timing modules and thermal systems. The other 20% is expected in drivetrain-related products including the company's fuel-efficient DualTronic transmission technology and its traditional automatic transmission and all-wheel drive technologies.

"BorgWarner has outpaced the growth of the industry by developing technologies that companies and consumers want and launching products with customers in those regions of the world that are adopting fuel-efficient technologies," Manganello continued. "The European market remains the leader in new powertrain technology and Europe accounts for 50% of our expected new business. As our expansion in Asia continues, we foresee new business sales in the region will account for about 30% of the total by the end of 2012. China represents more than half of that new business. North America is about 20% of BorgWarner's anticipated new business over the three years and includes new domestic engine programs aimed at improving fuel efficiency."

Turbochargers for advanced diesel and gasoline direct injected (GDI) engines account for about 35% of BorgWarner's new business with GDI programs representing a larger share compared with last year. This shift reflects the growing importance of GDI engines to address the issues of fuel efficiency and emissions reductions. The market for turbocharged GDI engines is expected to more than double over the next three years, from about 2.5 million units today to more than 6 million by 2012. Europe will remain the largest market for gasoline turbochargers but North America will be the fastest growing geography.

Another 13% of BorgWarner's new business is tied to the company's dual-clutch technology. The technology provides the fuel-efficiency and fun-to-drive characteristics of a manual transmission with the convenience and smooth shifting of an automatic. The number of dual-clutch transmissions in the market is expected to grow to nearly five million units by 2014.

For more information visit www.borgwarner.com

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • 2024 Quality Rookie of the Year Justin Wise 1440x750px banner with "Quality Rookie of the Year" logo inset

    Meet the 2024 Quality Rookie of the Year: Justin Wise

    Justin Wise is an exceptional individual who has been...
    Aerospace
    By: Michelle Bangert
  • Man with umbrella and coat stands outside while it rains at night looking at a building.

    Nondestructive Testing: Is there an ethics problem?

    I was a whistleblower who exposed fraudulent activities...
    NDT
    By: Dale Norwood
  • Unraveling Deflategate: Football stadium with closeup of football on field

    Unraveling the Tom Brady Deflategate

    The Deflategate scandal erupted following the 2014 AFC...
    Measurement
    By: Greg Cenker and Henry Zumbrun
Manage My Account
  • eMagazine Subscriptions
  • Newsletters
  • Online Registration
  • Subscription Customer Service
  • Manage My Preferences

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Quality audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Quality or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • Key Takeaways for Quality Leaders
    Sponsored byComplianceQuest

    Key Takeaways for Quality Leaders from the 2026 Gartner Magic Quadrant™ for QMS

  • This image shows a person seated next to a Bobcat T66 compact track loader.
    Sponsored byPolyWorks by InnovMetric

    Supercharging Digital Gauging at Bobcat North America

  • Dorsey Calibration Lab photo by Tom LaBarbera Picture this Studios
    Sponsored byDorsey Metrology International

    Ensuring Product Quality in a Competitive Manufacturing Landscape

Popular Stories

a titanium diaphragm speaker driver

The One Thing Elon Gets Right Is Designed to Scare You

This image shows a person seated next to a Bobcat T66 compact track loader.

Supercharging Digital Gauging at Bobcat North America

Dorsey Calibration Lab photo by Tom LaBarbera Picture this Studios

Ensuring Product Quality in a Competitive Manufacturing Landscape

2026 Quality Professional of the Year!

Events

June 9, 2026

Future-Proof your Quality Processes with Advanced 3D Optical CMM Technology

Discover how to effortlessly capture complex data, leverage true multi-sensor automation, and ensure continuous operation without creating inspection delays.

June 22, 2026

Automate 2026

Automate is North America's largest robotics and automation event — and the best place to take your ideas from insight to impact.
 
Our show floor features the world’s leading automation solutions, from AI and robotics to motion control, vision systems, and more. Plus, our educational conference is second to none, led by the brightest minds in automation today.
 
Ready to transform the way you work? Take the next step at Automate.
View All Submit An Event

Products

Lean Manufacturing and Service Fundamentals, Applications, and Case Studies

Lean Manufacturing and Service Fundamentals, Applications, and Case Studies

See More Products
Quality Podcast Channel Custom Content

Related Articles

  • Social_Announcement_MainFARO.jpg

    FARO, Creaform Combine to Form Two New Business Units

    See More
  • Nikon Launches New Business Divisions

    See More

Related Products

See More Products
  • The Quality Calibration Handbook

See More Products
×

Stay in the know with Quality’s comprehensive coverage of
the manufacturing and metrology industries.

Newsletters | Website | eMagazine

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Manufacturing Division
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletters
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Market Research
    • Reprints
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing