Quality Magazine logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Quality Magazine logo
  • NEWS
  • PRODUCTS
    • FEATURED PRODUCTS
    • SUBMIT YOUR PRODUCT
  • CHANNELS
    • AUTOMATION
    • MANAGEMENT
    • MEASUREMENT
    • NDT
    • QUALITY 101
    • SOFTWARE
    • TEST & INSPECTION
    • VISION & SENSORS
  • MARKETS
    • AEROSPACE
    • AUTOMOTIVE
    • ENERGY
    • GREEN MANUFACTURING
    • MEDICAL
  • MEDIA
    • A WORD ON QUALITY PUZZLE
    • EBOOKS
    • PODCASTS
    • VIDEOS
    • WEBINARS
  • EVENTS
    • EVENT CALENDAR
    • IMTS
  • DIRECTORIES
    • BUYERS GUIDE >
      • Supplier Insights
    • NDT SOURCEBOOK
    • VISION & SENSORS
    • TAKE A TOUR
  • INFOCENTERS
    • Digital Quality Management Systems
    • NEXT GENERATION SPC & QUALITY ANALYTICS
  • AWARDS
    • ROOKIE OF THE YEAR
    • PLANT OF THE YEAR
    • PROFESSIONAL OF THE YEAR
  • MORE
    • Expert Columns
    • NEWSLETTERS
    • QUALITY STORE
    • INDUSTRY LINKS
    • SPONSOR INSIGHTS
  • EMAG
    • eMAGAZINE
    • ARCHIVES
    • CONTACT
    • ADVERTISE
  • SIGN UP!

Quality Management: Don't Train; Motivate

August 1, 2005
Empowering trainees increases their learning level

The boss's phone call made the challenge clear: next week's training seminar for all the plant managers is critical to improving the overall defect rate in the division this year. And the boss will evaluate the trainer's performance in delivering the course based on the results the plant managers achieve in the next six months. How will the trainer spend the critical days leading up to the training event? If his first impulse is to focus entirely on preparing the material, a decision has been made that will doom the event's outcome.

Of course, knowing the material inside and out will build the trainer's confidence and keep him from being stumped in the spotlight. Snazzy slide animations, coupled with a bit of comic relief, will keep the audience smiling until the coffee break. The challenge, along with high expectations from the boss, is enough to put anyone into high gear in the days leading up to the event. But will this guarantee that the trainees burst out of the room with a drive to change their behavior and get results? Not without one critical factor-the trainee's motivation to learn.



Empowering trainees

The ideal use of the trainer's time leading up to a training event is a balance between building the trainees' motivation level and reinforcing his own understanding of the subject material.

The aforementioned scenario is specific. The decision facing the trainer, however, applies to any adult learning situation. There are many training courses in industry that might not have all the participants kicking down the classroom doors to attend-safety and environmental compliance, customer service techniques, software user groups. But when the same topics are framed in a way highlighting the trainee's personal benefit-prevent injury to himself and others, build stronger customer relationships that boost commissions or spend less time working at the computer terminal-the trainee is more likely to take away learning points that help change behavior.

First, let's focus on the trainer's role in preparing the trainees for the session. Specifically, this means increasing both trainee motivation to learn and his own general understanding of the subject matter. To boost the trainees' motivation level, help them see the gap between the current reality and what the training material will allow them to achieve. Having a fierce conversation that creates cognitive dissonance will motivate the person to change behavior. Here are some tips for having that conversation:

• Choose a time and place that allows the trainer and the trainee to focus on the conversation

• Understand what the trainee wants to learn from the seminar

• Prepare and discuss the trainer's role as a leader

• Listen and ask open-ended questions

• Provide preliminary material that will help the trainee participate

The amount of time and resources devoted to preparing trainees will improve the overall success of the seminar. What trainees gain will have been expressed by what they want to learn. Tailor the depth and duration of the conversation to match the level of the existing relationship with the trainee. If this is a new concept, be prepared to practice and improve each time.

After the trainees' motivation level is high, get them involved in preparing the material for the course. This requires the trainer to keep a firm grasp on the end goal of the training course while being flexible with the details. By feeling empowered to control the content and direction of the training course, the trainees will take more ownership of the material and have a vested interest in achieving a positive outcome. Strive to give trainees a real choice in the following areas, for example:

• Choose the training topic

• Prioritize a list of topics to select

the order

• Arrange the venue or schedule of events for the training course

• Choose which trainee prepares

which subtopic

Trainee preparation

Involving the trainees in preparing the material before the session can take many forms. The underlying idea is to help them absorb the subject matter in advance so that the group's interactions can strengthen each person's understanding of the material and extend the learning points to different applications. Some specific ways for trainees to prepare material include:

• Reading and summarizing

reference articles

• Compiling a list of personal experiences with the subject

• Researching and evaluating potential solutions to a problem

The level of trainee preparation can affect the outcome of a session. Consider a one-hour training session on slips and falls at the workplace. In version A, trainees do no preparation. The trainer presents a detailed, professional 45-minute slideshow that summarizes workplace injury statistics, employee interviews and case studies of methods to prevent slip and fall injuries. In the remaining 15 minutes, the training group chooses which prevention methods to implement at their facility and agrees to meet again in six months to review their injury rate and the impact of the new policies. Out of the 60 minutes, 45 were spent exchanging information and 15 were spent interacting to solidify learning points and discussing future applications.

Consider the same training session that places more emphasis on trainee preparation. In version B, the trainer distributes the slide show one week before the event and asks three trainees to prepare five-minute summaries of sections of the presentation. Now the group can spend 15 minutes reviewing the material as a refresher, delivered from the trainee's perspective. That leaves the group 45 minutes to engage in a discussion-facilitated by the trainer-to draw out deeper learning points, discuss their personal experiences with the proposed solutions and put together actions for the next six months. Because the trainees have prepared the material before the session, they achieve a deeper, more personal level of understanding as a result.

When organizing the next training session, remember that the trainee's motivation level has a much greater effect on learning than the trainer's. Trainee motivation level can be increased through conversations that raise awareness of what the training course will help them achieve. By raising the trainees' involvement in preparing and delivering the training material, they achieve deeper understanding of the material, and the potential for a lasting change in behavior. Q



Ryan Hale works at Stroud Consulting Inc. (Marblehead, MA). He can be reached at (781) 631-8806 or [email protected].



Tech tips

• Leading up to an event, the trainer should balance building the trainees' motivation level and reinforcing his own understanding of the subject material.

• When topics are framed in a way highlighting the trainee's personal benefit, the trainee is more likely to take away learning points that help change behavior.

• To boost the trainee's motivation level, help him see the gap between the current reality and what the training material will allow him to achieve.

• By feeling empowered to control the content and direction of the training course, the trainees will take more ownership of the material and have a vested interest in achieving a positive outcome.

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • 2024 Quality Rookie of the Year Justin Wise 1440x750px banner with "Quality Rookie of the Year" logo inset

    Meet the 2024 Quality Rookie of the Year: Justin Wise

    Justin Wise is an exceptional individual who has been...
    Aerospace
    By: Michelle Bangert
  • Man with umbrella and coat stands outside while it rains at night looking at a building.

    Nondestructive Testing: Is there an ethics problem?

    I was a whistleblower who exposed fraudulent activities...
    NDT
    By: Dale Norwood
  • Unraveling Deflategate: Football stadium with closeup of football on field

    Unraveling the Tom Brady Deflategate

    The Deflategate scandal erupted following the 2014 AFC...
    Measurement
    By: Greg Cenker and Henry Zumbrun
Manage My Account
  • eMagazine Subscriptions
  • Newsletters
  • Online Registration
  • Subscription Customer Service
  • Manage My Preferences

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Quality audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Quality or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • Key Takeaways for Quality Leaders
    Sponsored byComplianceQuest

    Key Takeaways for Quality Leaders from the 2026 Gartner Magic Quadrant™ for QMS

  • This image shows a person seated next to a Bobcat T66 compact track loader.
    Sponsored byPolyWorks by InnovMetric

    Supercharging Digital Gauging at Bobcat North America

  • Dorsey Calibration Lab photo by Tom LaBarbera Picture this Studios
    Sponsored byDorsey Metrology International

    Ensuring Product Quality in a Competitive Manufacturing Landscape

Popular Stories

iStock-1352825159-jpg.jpg

U.S. Should Substantially Boost Support for Manufacturing USA Program, Issue National Industrial Manufacturing Strategy, Says New Report

Dorsey Calibration Lab photo by Tom LaBarbera Picture this Studios

Ensuring Product Quality in a Competitive Manufacturing Landscape

Visions Sensors Ebook

eBook | How AI-driven Vision Systems Are Transforming Automotive Quality Control

2026 Quality Professional of the Year!

Events

June 22, 2026

Automate 2026

Automate is North America's largest robotics and automation event — and the best place to take your ideas from insight to impact.
 
Our show floor features the world’s leading automation solutions, from AI and robotics to motion control, vision systems, and more. Plus, our educational conference is second to none, led by the brightest minds in automation today.
 
Ready to transform the way you work? Take the next step at Automate.
July 14, 2026

Quality Leaders Forum: Better Communication, Better Quality Data

The Quality Leaders Forum is a quarterly, editor-moderated fireside chat series hosted by Quality Magazine, featuring candid conversations with senior manufacturing and operations executives shaping enterprise-level quality.

View All Submit An Event

Products

Lean Manufacturing and Service Fundamentals, Applications, and Case Studies

Lean Manufacturing and Service Fundamentals, Applications, and Case Studies

See More Products
Quality Podcast Channel Custom Content

Related Articles

  • calipers

    New Lessons in Gage Management: Don’t Overlook GR&R Testing

    See More
  • Quality Management: Quality Leadership 100

    See More
  • Quality Management: QUALITY Leadership 100

    See More

Related Products

See More Products
  • The Handbook for Quality Management, Second Edition

  • louis hannigan.jpg

    The Non-Idiot's Guide to ISO 9001:2015: Understanding and Using the Quality Management System Standard to your benefit

See More Products

Related Directories

  • Business & Quality Process Management LLC

    BQPM, LLC is a global business and quality management consulting firm that helps small and medium business entities articulate their vision, achieve their goals, and realize their long-term potential. Our team utilizes state-of-the-art, process-based business, quality, website, and graphics methodologies to help management implement best practices and marketing for success.
×

Stay in the know with Quality’s comprehensive coverage of
the manufacturing and metrology industries.

Newsletters | Website | eMagazine

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Manufacturing Division
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletters
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Market Research
    • Reprints
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing